Premium Beverages Global Leader's Success Story with Dashmote

The Challenge

As a global leader in premium drinks across spirits and beer, the client was determined to enhance their sales strategy. Their goal? To become more predictive in targeting the right HoReCa locations based on sales value and potential, ensuring that their products were listed in high-opportunity venues. They also sought to streamline their rout planning for maximum efficiency.

Why Dashmote?

They selected DashLeads for its ability to provide a comprehensive, up-to-date view of the HoReCa universe, offering a level of market transparency that wasn't available through existing solutions. DashLeads made it easier and faster to identify valuable leads, empowering the team to focus on the highest-potential opportunities.

Implementing the Solution 

DashLeads quickly became a vital part of the client's operations.
DashLeads CRM matching feature enabled the client to gain insights into which locations already listed their products and which new venues fit their ideal profile. Additionally, DashLeads mirrored the client's criteria for an ideal prospect to the entire on-trade universe and applied an AI-powered scoring system to each HoReCa outlet. This gave the client a clear picture of where to focus their efforts.

Positive Outcomes

With DashLeads’ data, the company saw significant results.

  • 360 view, a relevant on-trade universe that is 808% bigger than client's current CRM

  • more opportunities, 12x more non-client outlets that represent high potential leads (score>70)

  • validation, 76% of success rate based on field sales team's feedback

Mission at Dashmote

At Dashmote, we’re shaping the next generation of prospecting with AI. We leverage AI to provide companies with the most relevant and high-potential sales leads. Our technology delivers precise and personalised scoring for each location, empowering sales teams to target the best opportunities. We aim to reduce wasted time and resources, ultimately unlocking better conversion and business outcomes. Target the best leads, every single time.

Ready to Get Started?

Interested in how we can help you achieve similar results? Get in touch with us to discuss your specific needs and set up a free trial to see Dashmote in action.